All About Minis 

"Making Magic out of Madness"
with AnnaMarie Stephens

Do you love minis, but struggle booking all your spots? 

Do you dread doing minis but recognize it’s a great source of income, so you do them anyway? 

Or are you just feeling kind of STUCK when it comes to mini sessions in general? 

 

If one of these sounds familiar, this is the course for you! Whether you’re a seasoned pro or just launched your photography business, there’s something in this course for everyone. Personally, I love minis and do a little over 100 mini sessions every year. Mini sessions make up a sizable chunk of my income, and they’re a lot of fun for me. Through this course, I aim to help you learn from my years of mistakes and triumphs to become a mini-session expert in no time. 

 

I’ll give you all my best tips, tricks, and marketing tools so that not only are you selling out your minis, but you’re delivering GORGEOUS, DETAILED, CLIENT FOCUSED galleries to every single family that shows up. Together, we will go over everything from picking the perfect location to how to upsell your galleries for maximum profit. Plus, learn my trademark method for filling up every single spot every time. 

 

Ready to dive in and make some magic out of madness? Let’s go!

List of things you "will learn" from your course:

 

  • How to effectively plan your minis so that they appeal to your ideal client, align with your brand, and ensure the location is accessible

  • How to price your mini sessions for PROFIT - Upselling is everything!

  • Several different ways to market your minis for maximum bookings

  • Timeline for when to start advertising and marketing for your upcoming minis

  • How to maximize the perceived value of mini sessions by staying in constant contact with your clients

  • How to ensure a large variety of photos in your gallery through use of posing, prompts, and capturing the details of a session

  • How to minimize your time commitment and maximize profits

  • A brief touch on editing in Lightroom

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Course Outline:

  • Why I love minis - Hear about my passion for these types of sessions firsthand

  • Types of mini sessions to consider - 100 mini session themes to get you inspired!

  • Planning your Mini: Whether or not to use props, lighting conditions to look out for, plus a lot of helpful tips for picking a location for a seamless mini session

  • How to decide what type of mini session is best for your brand

  • Mini session pricing - Base price + Adding on Images

  • How to effectively market your minis so that they book up and sell out

  • Timeline leading up to and after minis - Walk your clients through every single step to increase the value they feel they're getting when they book a session with you

  • How to create meaningful connections in a limited time frame - Goes over posing, prompts, and details

  • What to do when things don't go as planned - How to deal with grumpy dads, uncooperative kids, and bad weather

  • How to maximize variety in a mini session gallery and upsell 

  • What a typical mini session looks like for me, start to finish 

  • Presets I use, batch editing, how to minimize time commitment and maximize profits 

 

What's Included?

PDF

  • 79 Page PDF going over everything you will ever need to know about mini sessions

Add-Ons

  • List of 100 Mini Session Types to get you inspired

Editing Videos

  • Two editing videos so you can see not only how I deal with different lighting conditions in post, but also how I get that bold color with accurate skin tones.

Includes

  • Tons of tips and tricks for everything from how to use facebook ads to market your minis to what type of setting to look for when location scouting for your next round of mini sessions

Exclusive

Offer

  • Discount code for 15% off the presets I use on all my sessions

  • Discount code for my favorite platform for booking minis through

BTS Video

  • Two behind the scenes videos to watch how I run real mini sessions

Extras

  •  One Q&A video of me answering real questions from real BEC members

To play, press and hold the enter key. To stop, release the enter key.

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 "Life is either a daring adventure or nothing at all." - Helen Keller

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Meet Your

Instructor

Hey! My name is AnnaMarie, and I’m all about helping Mamas (and their partners and families) feel empowered and comfortable in front of the camera. I'm a little weird and a tiny bit crazy, but I promise I'm a lot of fun, too! I have lived in Texas my whole life, but we have a second home in New Mexico and that is what I truly consider to be my happy place. If it were up to me, we would either live in New Mexico or somewhere in Europe full time.

 

I have a 4 year old boy, Bellamy, and a baby girl, Winter (aka Winnie, aka Winnie the Pooh, aka Winifred when she's being particularly serious) who will be 2 later this year. I’m also a dog-mom to Ice Bear and Luna, a voracious reader (ask me my top 5 book series and we'll be instant besties) and love a good rainy day cuddled up on the couch in a cozy blanket. If I'm not reading or wrangling my children, I'm binging a medical drama or the latest Netflix original series. We are a family of adventurers. We love to go hiking, white water rafting, skiing and snowboarding and on bike rides. We travel out of state (sometimes out of the country) several times a year to experience new things and teach our kids about the world. I want them to grow up knowing how beautiful our world is and how unique the people in it are. We're all just trying our best at this crazy thing we call life, why not enjoy it while we're here? 

 

I have always had a passion for photography, but I finally decided to make a career out of it after my son was born. My husband is my biggest supporter, and my kids are my favorite models. I spend way too much money on clothes for my kids and eating out. I worry way too much about EVERYTHING. I love animals and have had everything from rats to frogs to cats and dogs as pets. I would eat pizza, street tacos, and chocolate cake for every meal if I could. I'm super loud if I know you and quiet if I don't, and I love making people laugh! My favorite bands are AJR and Bastille, and I would listen to their songs nonstop if my kids would let me listen to anything other than Disney songs and Baby Shark on repeat.

What are Student's Saying?

"This course has helped me so much. Not only does AnnaMarie give you tons of ideas she also breaks down exactly how to do it (how long to do them, how many to sell, how to upgrade, market, & even the software she uses to book). I really found the bts videos to be sooo helpful. It really gave me an idea of how to maximize my flow. Not only does she have bts she also includes editing videos. She’s also super helpful out of the course. I’ve messaged her directly and she’s answered all of my questions. So much valuable info for only $50! Don’t miss out!"

Katrina Ceaser / BEC Student

"AnnaMarie’s course on selling out minis is everything you need to know! Whether you’re thinking about adding minis and don’t know where to start, or already offer minis but struggle to sell out. But my favorite is that she offers videos with a huge Q&A as well as BTS so you can see her workflow for a mini session. Her tips and tricks have been super helpful for me! I don’t even start minis until October and as of early September, I’m almost completely sold out! You need this course in your life!!"

Patsy Heffernan / BEC Student

"I have never done minis before until I took this course, I can proudly say I have BOOKED OUT my Christmas Minis thanks to this course! Plus I love how helpful and sweet AnnaMarie is at answering any questions I have!"

Aubrie Bunton / BEC Student