A Business Guide for Family Photographers

In this course...

When starting a photography business there is so much you need to know getting started or even when you hit a plateau and need to get things rolling again. That is when marketing comes into play. Learn how to create a website that works for you and how you can effectively run a successful photography business. Let Erica walk you through her experience of over 13 years of a photography business. 

This 118 page downloadable E-Course is just what you need to get you headed in the right direction to building a brand that attracts the right clients. Taking most of the guess work out of how to set up your website, how to be creative with marketing and how to connect with those target clients. It's all in one course with creative exercises to get you thinking about your business & brand. Also, includes a bonus family directing guide and exclusive access to our online classroom for Q&A's. 


Course Outline:

  • Build a brand that stands out from others

  • Creating a business plan, creating a road map

  • How to create a website that works for you

  • Pricing strategies how to make a profit

  • How to Stay Organized, treating your business like a business

  • SEO explained and how to apply to your own website

  • Booking the client, creating a business flow

  • Styling & Planning the Session

  • Marketing Strategies that don't cost money

  • How to effectively use social media for your business

  • Creative Business Ideas and Blogging Ideas 

  • Creative Exercises to get you thinking 

  • Bonus: Directing Guide 


You are unique, find YOUR target clients. 


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Meet Your


Erica Williams is a lifestyle family, maternity and newborn photographer. Specializing in family connections, based in Phoenix, Arizona. She is a mother to 3 children and a wife of 18 years. Her love of art started way back in her childhood days and taking art classes once she reached high school. Then Started her own photography business from the ground up 13 years in 2008. 

Photo by Snapberry Photographs